Streetwear has evolved from humble beginnings to become a cultural phenomenon that has made a lasting impact on the fashion industry. Emerging in the 1980s and 1990s, it originated from the skateboarding, grunge, and hip-hop scenes on the streets of New York, Los Angeles and Seattle. Streetwear was and is still characterized by its casual and comfortable style, influenced by sportswear and urban aesthetics. Brands such as Stussy, Supreme, and A Bathing Ape played pivotal roles, creating a new wave of clothing that blurred the lines between luxury and street fashion. Streetwear continues to shape the industry today, connecting diverse subcultures and embracing individuality with its unique blend of creativity and confidence.

Ryan Hamilton (Gramercy)